What Makes Us Different


Our point of view is uniquely informed by HWAHWAH's roots in design and education.

HWAHWAH's devotion to quality and useful design products is deeply rooted in the education for the arts. The curation is ceaselessly devoted to the important role of design in education and our culture, both of the past and modern day.

An eye for design and selection like no other.

First, we assess a potential new product to ensure that it fits well with our vision for pragmatic and good everyday design. Next, each proposed product, including its artist and manufacturer, is critiqued by HWAHWAH's curatorial department. Only those products to emerge successfully from our selection process can become part of our store.

A mission to make good design accessible to at every price point.

That means our curation process is a rigorous examination of each product’s design DNA and its ability to elevate lives and the environment around it. We believe that good design must be made available to the masses, so as to heighten the appreciation and curiosity of the world from a design perspective.

We are committed to our children.

HWAHWAH Store is focused on an educational mission through commitment to well-designed children's products. We collaborate with industry education experts, practitioners with HWAHWAH's curatorial departments to make available the best tools for inspiring the fun of learning through play and the development of creativity.

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